#Fight4Hematology Social
Media Toolkit
ASH has developed this social media toolkit to boost engagement in the #Fight4Hematology campaign. Follow the steps below to craft your post with the provided #Fight4Hematology graphics or create your own with a custom Canva template. Share your personal story and inspire both patients and clinicians to do the same. A few sentences can truly make an impact!
Get StartedDOWNLOAD SOCIAL MEDIA GRAPHICS
Stay connected and tag ASH when you post:
X: ASH_hematology
LinkedIn: American Society of Hematology
Instagram: ASH_hematology
Facebook: American Society of Hematology
Bluesky: ash.hematology.org
Choose Your Message
Option 1: Start With a Prompt
Tell Your Story: Why Do You #Fight4Hematology?
Use one of the prompts below as a starter to share your story and encourage others to do the same. Just a few sentences can make a difference.*
Tag ASH and use #Fight4Hematology so we can share your story too.
Why We Fight
- “I #Fight4Hematology because I believe every patient deserves …”
- “I became a hematologist because …”
- “Hematology changed my life when …”
Research at Risk
- “If we lose funding, ____ is one critical area of research that could be delayed …”
- “My lab is currently working on ______. Without funding, we risk …”
- “Early-career researchers like me face ______ without stable funding.”
The Impact on Patients
- “If funding is cut, programs like ______ could disappear.”
- “Without agencies like the CDC’s Division of Blood Disorders, patients with rare conditions like ______ will be left behind.”
- “When programs like the CDC’s blood disorder division are cut, patients are impacted because …”
*Individuals are encouraged to coordinate with their institutions and check their social media policies before posting.
Option 2: Personalize a Sample Social Post Message
These samples are designed to pair with the #Fight4Hematology campaign graphics and spotlight key messages to support your advocacy. Feel free to use them as is or personalize them to reflect your own voice, story, and passion. Your authenticity is your strongest tool for impact.*
Protect Research Funding
LinkedIn/Facebook
What does the future of hematology mean to you? To me, it means fewer patients left waiting. It means discoveries that change lives. And it means we need to protect research funding now. I’m sharing my story to #Fight4Hematology. Share your story and learn more: hematology.org/fight4hematology
X/Twitter
What does the future of hematology mean to you? To me, it means fewer patients left waiting. It means discoveries that change lives. And it means we need to protect research funding now. Share why we must protect hematology using #Fight4Hematology.
What does the future of hematology mean to you? To me, it means fewer patients left waiting. It means discoveries that change lives. And it means we need to protect research funding now. I’m sharing my story to #Fight4Hematology. Share your story!
Bluesky
What does the future of hematology mean to you? To me, it means fewer patients left waiting. It means discoveries that change lives. And it means we need to protect research funding now. Share why we must protect hematology using #Fight4Hematology. #HemeSky #MedSky
Advocacy
LinkedIn/Facebook
I just contacted my lawmakers to protect research funding for hematology. This is not about politics. It is about progress and saving lives. If you have seen what science can do, now is the time to speak up. Share why protecting research matters to you, your patients, or your work. Use #Fight4Hematology to share your story and learn more at hematology.org/fight4hematology.
X/Twitter
Protecting research funding for hematology is not about politics. It is about progress and saving lives. If you have seen what science can do, now is the time to speak up. Use #Fight4Hematology to share your story and learn more at hematology.org/fight4hematology.
I just contacted my lawmakers to protect research funding for hematology. This is not about politics. It is about progress and saving lives. If you have seen what science can do, now is the time to speak up. Share why protecting research matters to you, your patients, or your work. Use #Fight4Hematology to share your story!
Bluesky
Protecting research funding for hematology is not about politics. It is about progress and saving lives. If you have seen what science can do, now is the time to speak up. Use #Fight4Hematology to share your story and learn more at hematology.org/fight4hematology. #HemeSky #MedSky
Support the ASH Foundation
LinkedIn/Facebook
I didn’t get here alone – a grant, a mentor, and ASH support all helped shape my path. With research funding getting cut, I donated to the ASH Foundation to help the next generation have those same opportunities. 100% of all donations support ASH programs. Join me in the #Fight4Hematology: https://donate.hematology.org/s/.
X/Twitter
I didn’t get here alone – a grant, a mentor, and ASH support all helped shape my path. With research funding getting cut, I donated to the ASH Foundation to help the next generation have those same opportunities. Join me in the #Fight4Hematology: https://donate.hematology.org/s/.
I didn’t get here alone – a grant, a mentor, and ASH support all helped shape my path. With research funding getting cut, I donated to the ASH Foundation to help the next generation have those same opportunities. 100% of all donations support ASH programs. Join me in the #Fight4Hematology.
Bluesky
I didn’t get here alone – a grant, a mentor, and ASH support all helped shape my path. With research funding getting cut, I donated to the ASH Foundation to help the next generation have those same opportunities. Join me in the #Fight4Hematology: https://donate.hematology.org/s/ #HemeSky #MedSky
*Individuals are encouraged to coordinate with their institutions and check their social media policies before posting.
Option 1: Download Shareable Graphics
Grab ready-made, eye-catching, shareable, graphics from the toolkit link below. These images are sized for social media and designed to highlight key messages from the #Fight4Hematology campaign. Add them to your posts to boost visibility and engagement.
Option 2: Create Your Own Graphics Using a Canva Template
Want to support the campaign with a personal touch on social media? Use this customizable social media template to add your own image and personalize your message while supporting the campaign. Please note: Accessing and editing the template requires a Canva account. If needed, sign up for a free account to get started.
Post and Amplify
Post your message and search for #Fight4Hematology. Amplify the voices of those who have shared their stories and reshare posts that show support for #Fight4Hematology. Together we can drive change!*
*Individuals are encouraged to coordinate with their institutions and check their social media policies before posting.
Additional Resources
Use these resources to support your messaging and ensure you’re up to date when posting about federal funding, research, or policy-related topics:
NIH Fact Sheets
Use these to cite key data points or reinforce messages around research funding and the importance of continued federal support.
ASH Advocacy Toolkit
Offers talking points, background information, and materials to support advocacy efforts.
ASH Letter to the Editor Toolkit
This toolkit aims to give hematologists guidance on how to influence policy makers, local leaders, and individuals in their communities through timely and well-written letters published in media outlets.
Fight4Hematology
ASH has created the #Fight4Hematology Action Hub to keep you up to date on ASH's efforts and provide four easy ways you can get involved to protect the future of hematology research and advances in patient care. Together, we can drive meaningful and positive change!