Product Theater Guidelines
Product theaters at the ASH annual meeting feature exhibitor presentations on new research findings on products. Product theaters are designed to be solely promotional in nature.
The product theater guidelines apply to product theater presentations at the 63rdASH Annual Meeting and Exposition. These guidelines are to be construed as part of the policies for exhibitors at the ASH annual meeting and as part of the product theater contract. All Product theater sponsors must comply with these standards as well as all other requirements applicable to exhibitors at the ASH annual meeting.
Only exhibitors with a secured exhibit contract at the 63rd ASH Annual Meeting and Exposition are eligible to host a product theater.