American Society of Hematology

Product Theater Guidelines

Product theaters at the ASH annual meeting feature exhibitor presentations on new research findings and/or products. Product theaters are designed to be solely promotional in nature.

The product theater guidelines apply to product theater presentations at the 60th ASH Annual Meeting and Exposition. These guidelines are to be construed as part of the policies for exhibitors at the ASH annual meeting and as part of the product theater contract. All Product theater sponsors must comply with these standards as well as all other requirements applicable to exhibitors at the ASH annual meeting.

Only exhibitors with secured contracted exhibit space at the 60th ASH Annual Meeting and Exposition are eligible to secure a product theater. Visit the exhibit site to learn more and apply.

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