Committee on Communications
Aaron T. Gerds, MD,MS ('19)
Gregory Abel, MD ('19)
Challice L. Bonifant, MD,PhD ('19)
Elizabeth Brem, MD ('20)
Catherine S. Diefenbach, MD ('20)
Craig C. Hofmeister, MD,MPH ('19)
Krishna Komanduri, MD ('18)
John Kuruvilla, MD ('21)
Thomas W. LeBlanc, MD, MA ('20)
Brenton G. Mar, MD ('19)
Ifeyinwa Osunkwo, MD, MPH ('20)
Manali I. Patel, MD, MPH ('18)
Edward Allan R. Sison, MD ('20)
Alexandra M. Stevens, MD ('21)
Ex Officio Members
Robert A. Brodsky, MD ('20) - Secretary
Stephanie J. Lee, MD, MPH ('20) - Vice President
Roy L. Silverstein, MD ('19) - President-Elect
Alexis Thompson, MD, MPH ('18) - President
Morie A. Gertz, MD ('20) - Committee on Training
Henrik Hasle, MD ('19) - International Members Committee
Jonathan Hoggatt, PhD ('20) - Committee on Government Affairs
Marc J. Kahn, MD, MBA ('19) - Committee on Educational Affairs
Philip Kuriakose, MD ('20) - Committee on Practice
Jeffrey V. Matous, MD ('18) - ASH Foundation Committee
Laura Michaelis, MD ('20) - Editor-in-Chief, The Hematologist
Menaka Pai, BSc,MD,FRCPC,MSc ('20) - Publications Committee
Mikkael A. Sekeres, MD, MS ('19) - Editor-in-Chief, ASH Clinical News
Surbhi Sidana, MD ('19) - Trainee Council
Jenifer Hamilton, CAE
The Committee on Communications is responsible for enhancing communication with ASH members and promoting the science and practice of hematology.
The Committee on Communications is charged with developing and executing a media relations strategy that demonstrates the value and quality of hematology research and medical care to the press and the public. To this end, the Committee oversees the Society’s media relations efforts that seek to promote research presented at the ASH annual meeting and published in Blood, increase the visibility of ASH initiatives that promote clinical research in hematology, and increase the profile of ASH as a leading advocate on issues of importance to hematologists. In addition, the Committee works with staff and the Society’s public relations consultants to develop, manage, and evaluate programs and processes that are designed to respond quickly to issues of national importance relating to hematology. The Committee continually evaluates the public image of the specialty and ASH to ensure an accurate and positive public perception of hematology.
In its effort to regularly evaluate and improve communication with members, the Committee on Communications has oversight of the newsletter, email news bulletins, annual meeting daily newspaper, website, mobile applications, social media, and other electronic communications services. In addition, the Committee serves as a conduit for bi-directional communication with the ASH membership (for example, by helping to develop and oversee appropriate survey, research, and assessment tools for ASH services).
Another function of the Committee on Communications is to (in collaboration with other ASH committees) explore the Society’s options for developing patient education materials, or for developing a referral mechanism to direct patients to information already available through other sources.
The Committee on Communications structure includes liaison positions from the following committees:
- ASH Foundation Committee
- Committee on Educational Affairs
- Committee on Government Affairs
- International Members Committee
- Committee on Practice
- Publications Committee
- Committee on Training
- Trainee Council
The Committee on Communications also includes the Editor-in-Chief (and Designee when applicable) of The Hematologist and the Editor-in-Chief (and Designee when applicable) of ASH Clinical News as liaison members, and the Secretary as an ex officio, non-voting member.
Members of the Committee on Communications are required to attend two meetings per year: one in the summer at ASH Headquarters and one during the ASH annual meeting. Additionally, committee members may be solicited to serve on the ASH Web User group and/or the Media Experts Subcommittee (service which includes receiving media training and being “on call” to respond to reporters as expert spokespersons on a particular topic for the Society when called upon by staff).
The Chair of the Committee on Communications serves as a liaison member of the Program Committee and is expected to attend the meetings of that committee. S/he also is expected to chair the media training and orientation session held for new members of the Media Experts Subcommittee (typically held once per year).
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